What Does "Zoshak" Mean?
The name Zoshak is inspired by the Hindi word "Poshak" — meaning clothing, attire, or the traditional garments crafted with love and passed down through generations.
We started Zoshak to carry forward that same tradition. The same 500–600 year old craft, the same authentic detailing, the same soul — now reimagined in modern and classic designs for today's world.
What Makes Zoshak Different?
At Zoshak, quality comes before everything.
Every jacket and bag we create is 100% handmade by skilled artisan families in Jaipur, Rajasthan. Each piece takes 10–12 days to complete — because real craftsmanship cannot be rushed. This is the essence of slow fashion: intentional, ethical, and built to last.
Unlike mass-produced clothing, every Zoshak piece is unique. No two jackets are exactly alike. Each one carries the fingerprints of the artisan who made it.
Our Collection
We work with premium fabrics and offer a wide range of hand-embroidered jackets and bags, including:
- Velvet Jackets — rich, luxurious, and deeply embroidered
- TNT Jackets — lightweight with bold artisan detailing
- Cotton Jackets — breathable and perfect for everyday wear
- Handcrafted Bags — the perfect slow fashion companion
Each jacket comes in two iconic styles:
- Printed — vibrant surface designs inspired by Rajasthani heritage
- Suzani — from the Persian word for "needle", referring to the traditional hand-needle embroidery technique originating in Central Asia
We are constantly designing and adding new authentic patterns to our collection.
Custom Made Jackets
Have a design in your mind? We'll bring it to life.
Zoshak offers fully custom hand-embroidered jackets tailored to your vision. Just reach out to us:
- 📧 Email: support@zoshak.com
- 💬 WhatsApp: Chat with our team and describe your dream design
You Are Zoshak
When you wear a Zoshak jacket, you don't just wear a garment — you wear a story. A tradition. A piece of living heritage.
You are the one who makes Zoshak, Zoshak.
If you're looking for velvet embroidered jackets, authentic Indian boho jackets, hand-embroidered Suzani jackets, artisan clothing from Jaipur, or simply want to experience real luxury rooted in culture — give us the chance to serve you.
Buy from Zoshak. Wear slow fashion. Help us keep this 500-year-old craft alive.


